Promising Brands 2023 – 6th Edition

Sunchika Pandey

Consultant, Content & Creative – Mumbai Police, Pune City Police, BMC (Brihanmumbai Municipal Corporation)

Sunchika Pandey, a former crime journalist (Zee News, NDTV, DNA) & Senior Field Research Correspondent, Satyamev Jayate, known lately as ‘Twitter Madam’ for her pioneering work in connecting police & citizens on social media. Having started with creative content, campaign and response management on Twitter accounts Mumbai Police & CP Mumbai Police, Sunchika & her team at HAT Media, went to support Pune Police, Thane City Police, Maharashtra Police, UP Police, West Bengal Police, IPS Association and municipal corporations of Greater Mumbai, Pune city and Pimpri Chinchwad. Apart from training official of government & semi- government institutions in ‘social media for good’ Sunchika and her team have also consulted for launch of various other police departments handles.A firm believer in effective endorser of  use of social media for public service and governance, Sunchika hopes to continue advocating the use of social media as a powerful medium for meaningful communication.